YouTube Money Calculator

⭐ How to Use This YouTube Revenue Calculator

This calculator estimates your channel income using either CPM (advertiser cost per 1,000 ad impressions) or RPM (your revenue per 1,000 total views). If you know your RPM from YouTube Analytics, enable RPM mode and enter that number directly. If you only know CPM ranges for your niche or country, keep RPM mode off and optionally set a monetized-view rate (what percentage of views show ads) and your creator share after YouTube’s cut (55% is a common long-form baseline).

• Select a country to autofill a typical CPM and currency (optional).
• Enter monthly views and your CPM or RPM.
• Use Advanced to tweak monetized-view rate and creator share (CPM mode only).
• Click Calculate to see monthly and yearly income ranges, plus a scenario table (10k/50k/100k/1M views).
• After calculation, use Copy or Download to save or share your results.

🎥 CPM vs RPM: What’s the Difference?

CPM measures what advertisers pay per 1,000 ad impressions. Creators do not receive this entire amount. Some views may not show ads, and YouTube takes a platform share before paying creators. In contrast, RPM is “revenue per 1,000 total views” to you, after platform share, averaged across all your views (including those without ads). That’s why RPM is usually lower than CPM but more useful for forecasting actual creator income.

• Use CPM when you only know market rates or want to experiment with monetized view % and revenue share assumptions.
• Use RPM when you have your own historical RPM from Analytics. It already bakes in ad fill, platform share, and other factors.

📈 What Affects YouTube RPM?

• Niche & intent: Finance, insurance, B2B software, marketing, and education often attract higher ad bids.
• Geography: USA, Canada, UK, Australia, and Western Europe typically have higher ad spend than many other regions.
• Seasonality: Q4 (Oct–Dec) often shows RPM spikes; January can dip as budgets reset.
• Video length & ad inventory: Longer videos can enable mid-roll ads; more eligible slots can raise effective RPM.
• Viewer engagement: Higher watch time, CTR, and retention can correlate with better ad delivery and rates.
• Surface type: Long-form vs Shorts can have different monetization dynamics; sponsorships can supplement both.
• Ad suitability: Limited or yellow icons reduce monetization; keep content advertiser-friendly.

🚀 How to Increase Your YouTube Earnings

1. Choose higher-RPM topics: Create content pillars in finance, SMB tools, SaaS tutorials, career skills, or education. Use keyword research to find queries where viewers are ready to take action (higher advertiser intent).
2. Target higher-paying geos: Publish content that naturally attracts US/Canada/UK audiences. Use English titles, clear thumbnails, and examples relevant to those markets.
3. Optimize watch time: Tight hooks (first 15–30s), pattern interrupts, and strong pacing lift retention and ad delivery.
4. Length for mid-rolls: When it fits your format, test videos past the mid-roll threshold to add inventory without harming viewer experience.
5. Upload calendar & seasonality: Plan Q4 content early; run evergreen topics year-round and topical trends when relevant.
6. Maximize off-YouTube value: Add affiliate links, course lead magnets, or newsletter sign-ups below videos to diversify revenue beyond ads.
7. Bundle sponsors: Offer integrated packages (video + community post + short) with a simple one-pager media kit. Starter rates can be CPM-based (e.g., $15–$30 per 1k views), then move to value-based pricing as you prove ROI.
8. Improve ad suitability: Avoid restricted topics and follow brand-safe guidelines to keep RPM stable.
9. Localize smartly: Add subtitles or dubbed versions for high-value markets before spinning up separate channels.

🛠 FAQs

Is this YouTube earnings calculator accurate? It’s a projection tool. Real-world RPM changes with seasonality, niche shifts, and policy updates. Use it to compare scenarios and set goals, not as a guarantee.

What’s a good RPM? It varies widely. Some niches see $1–$3, others $5–$20+. Focus on improving content quality and monetization mix rather than chasing one number.

Does Shorts monetization differ? Yes—revenue sharing mechanics and RPM can differ from long-form. Consider sponsors and affiliate offers to boost Shorts revenue.

Can I use different currencies? Yes—pick USD, CAD, GBP, INR, EUR, or AUD. Numbers are formatted with proper separators.